01 · Rieder Fleurs · Retail & craft
Online shop
“The store that extends the shop.”
The problem
Selling fresh flowers online: a perishable product, bespoke arrangements, local deliveries, a long way from standard e-commerce.
The trigger
Launched during the pandemic, when shops had to close: an online store was needed, fast. PrestaShop as a proven foundation, shaped around the florist’s craft rather than the reverse.
The result
A store that extends the shop: click & collect and zone-based delivery, in step with the seasons and the holiday rushes. Run day to day by the team itself. Online ever since, and thriving. So is the partnership.
The making
Role
Integration, development, data handling and team training.
Stack
PrestaShop, shaped to the florist’s trade (click & collect, zone-priced delivery).
Constraints
A perishable, seasonal product, bespoke arrangements, local zone deliveries, holiday peaks, and the whole thing built in record time.
The materials
Palette
-
#004F50 -
#BD4049 -
#737373 -
#F1F1F1
Typefaces
Josefin Slab · Hind
In motion
Credits
- Made by
- BAM!
- Art direction
- Hélène Bouillaguet (Envie d’ailes)
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